Our History
In 1974, John Longhurst bought 85 hectares of land to build his dream. With a few attractions and a lot of heart, Dreamworld opened to the public on December 15, 1981.
More than 30 years on, Dreamworld has developed immersive visitor experiences through product and customer initiatives tailored for domestic and international guests and developed new and innovative learning experiences for education tourism. Dreamworld provides cutting edge options and incentives for business and conference delegates and has been successful in leveraging national and international brand associations with leading entertainment partners including Big Brother, Dreamworks and The Wiggles.
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The Dream of Dreamworld
- The site that Dreamworld now occupies once belonged to John and Sarah Williamson, an English cattle raising family who in 1874 decided to name their house Hollywood Cottage, and thus placing this name on a hardwood beam, which was then placed above their front door.
- Ninety-five years later John Longhurst, on a flight between Hawaii and Japan, envisioned what would later become Dreamworld. Longhurst was a man from a simple background, having begun his work life as a truck operator and mechanic, later being a successful lawn mower manufacture, which then lead to successfully graduating as a builder and boat maker.
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Business History
Bruce Jenkins’ Dreamco purchased Dreamworld from its original owner in 1989. Due to Dreamco’s financial trouble in 1990, Ernst & Young, Receivers and Managers were appointed by the Mortgagee, IOOF Friendly Society, to take control. From 1991/92 the new restructure management team, with much hard work managed to refocus its marketing activities. In doing so, Dreamworld managed to increase visitors to the park by 51%, which are now around 1.8 million per year.
Even though Dreamworld was in receivership, as a non-aligned, independent theme park, they invested over $40 million on marketing and capital throughout the park, within the five years from 1991/92. In 1994, Dreamworld successfully ended its liquidation under a Scheme of Arrangements coordinated by Ernst & Young.
In 1995 the Park was sold to Singaporean Businessman and investor Mr Kua Phek Long. The Foreign Investment Review Board granted final approval for the acquisition in 1996. In the first year of ownership, Mr Kua invested a further $20 million dollars upgrading as well as expanding the park.
In 1999, Dreamworld was acquired by Macquarie Leisure Trust, which is managed by Macquarie Leisure Operations Ltd, a subsidiary of Macquarie bank. The trust has 7000 shareholders. (SSX code: MEL). On 31 August 2009, Macquarie Leisure was renamed Ardent Leisure Group (ASX: AAD). Ardent Leisure Group is no longer managed by the Macquarie Group. Ardent Leisure is one of Australia's most successful owners and operators of premium leisure assets including Dreamworld, WhiteWater World, and Skypoint.
Our Timeline
1974 |
Developer John Longhurst purchased 85 hectares of land at Coomera, and begins developing his dream, using 30 hectares. |
1981 |
On 15 December 1981, Dreamworld was officially opened and dedicated by then Premier of Queensland Sir Joh Bjelke-Peterson. Initially the park was open from Tuesday to Thursday 10am - 5pm, with around 220 employees.
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1982 |
Country Fair opened the world’s longest steel double loop rollercoaster, the Thunderbolt. |
1983 |
Blue Lagoon water park opened. |
1984 |
Dreamworld commenced seven day trading. |
1986 |
Gold Rush Country opened, featuring the Mine Ride, Log Ride and Rapid River Ride. |
1987 |
Koala Country opened. Koala Country is linked by train and walkways from Rivertown and Rocky Hollow. |
1993 |
Country Fair precinct was renamed to Ocean Parade |
1994 |
Under a scheme of arrangement Dreamworld trade out of receivership. |
1995 |
Tiger Island opened – one of only two interactive tiger exhibits in the world. Tiger Island provides a safe haven for its Bengal tigers to live, swim and play with each other and their handlers. |
1996 |
Dreamworld acquired by Singaporean businessman, Mr. P L Kua. |
1997 |
Tower of Terror opened. The equivalent of three football field across the Park, the Tower rises 38 storeys (118 meters vertically). Riders travel at speeds of up to 160 km/hour and experience 6.5 seconds of weightlessness before free-falling backwards. |
1998 |
Leisure Wide Property Trust purchased Dreamworld from Mr Kua. |
1999 |
Macquarie Leisure Trust takes over Dreamworld from Leisure Wide Property Trust |
2000 |
Kennyland precinct opened in Village Oval precinct. |
2001 |
Cyclone rollercoaster opened in Dreamworld. This ride was purchased from Luna Park Sydney due to noise complaints and relocated in pieces. |
2002 |
Bushranger show ceased production. |
2003 |
Lara Croft Tomb Raider walk through scare maze opened. |
2004 |
The Claw opened in Ocean Parade. |
2005 |
Gum Tree Gully was transformed into Wiggles World precinct. |
2006 |
Blue Lagoon waterpark closed. |
2007 |
Vintage Cars was relocated to make way for new Motocoaster thrill ride launched with Mick Doohan as naming partner. |
2008 |
V8 simulator attraction opened using Bathurst track. |
2009 |
Ardent Leisure Limited take over from Macquarie Leisure Trust. |
2010 |
The Wedgie launched in WhiteWater World. |
2011 |
The White Lion Lair launched in Dreamworld next to Tiger Island. |
2012 |
Captain Sturt paddle steamer retired from operation. |
2013 |
Baldwin and Perry locomotives retired from operation |
2014 |
Reef Diver ride decommissioned and demolished for new ride (TailSpin) |
2015 | ABC KIDS WORLD opens Motorsports Experience opens containing:
Tiger Cubs Akasha and Adira born November |
2016 |
Presto’s Café at Kai Kai launches at Corroboree |
2017 |
Australia's flagship LEGO Certified Store opens 28 January at Dreamworld |
2018 |
Tiger Cubs Melati and Mya are born to Dreamworld's Nika on 24 January |
2019 |
Tiger Cubs Zakari and Javi are born to Dreamworld's Adira and Pi on 26 April |
2020 |
Dreamworld closes from 23 March - 15 September as a result of the COVID-19 pandemic |
2021 |
Dreamworld holds a LEGO Brickman Wonders of the World Exhibit during the Easter school holidays |
2022 |
The Wiggles perform live at Dreamworld on 12 January |
Our Awards
2018 |
Trip Advisor Winner Certificate of Excellence |
2017 | Trip Advisor Winner Certificate of Excellence |
2016 | Trip Advisor Winner Certificate of Excellence |
2015 | Trip Advisor Winner Certificate of Excellence - Best Amusement Park - South Pacific |
2014 |
2014 Qld Premiers Award for Reconciliation |
2013 |
2013 Major Tourist Attraction Winner – Queensland Tourism Awards |
2012 |
2112 New Business Development Winner – Skypoint Climb – Queensland Tourism Awards |
2008 |
2008 Major Tourist Attraction Finalist – WhiteWater World – Queensland Tourism Awards |
2007 |
2007 Meetings & Business Tourism Finalist – Dreamworld – Queensland Tourism Awards |
2006 |
2006 Hall of Fame Inductee – Dreamworld – Queensland Tourism Awards |
2005 |
2005 Tourism Product Marketing, Hall of Fame – Queensland Tourism Awards |
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Product Excellence Award – Best Attraction Category – Australian Tourism Export Council |
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Brass Ring Awards – Best theme park brochure – IAAPA (International Association of Amusement Parks & Attractions) |
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Best Media Campaign 500k+ So Many Worlds in One – Cream Awards Brisbane |
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Winner – Innovation – So Many Worlds in One, Australian Marketing Institute State Awards |
2004 |
2004 Major Tourist Attraction winner – Queensland Tourism Awards |
2003 |
Product Excellence Award – Attraction Category – Australian Tourism Export Council |
2002 |
Tourism Product Marketing – winner Queensland Tourism Awards |
2001 |
Meetings and Events Industry (MIAA) National Award (Best Speciality Venue category) winner |
2000 |
Major Tourist Attraction winner – Queensland Tourism Awards |
1999 |
Major Tourist Attraction winner – Brisbane Tourism Awards |
1998 |
Major Tourist Attraction winner – Brisbane Tourism Awards |
1997 |
Customer service Development Award – Tourism Training Queensland – Gold Coast Region |
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Awarded by Australian Institute of Landscape Architecture, Queensland Group for Excellence in Landscape Architecture – Open Space & Recreational Design, Tiger Island Development |
1996 |
Best Specialty Venue Without Accommodation – Meetings Industry Association of Australia Award |
1995 |
Best Specialty Venue Without Accommodation – Meetings Industry Association of Australia Award |
1993 |
Best Specialty Venue Without Accommodation – Meetings Industry Association of Australia Award |
1992 |
Major Tourist Attraction – Queensland Tourism Awards |
1987 |
Number One Tourist Attraction – Australian Tourism Awards |